Scoopon was founded by the owners of successful Australian online retailers Catch of the Day (turning over $60 million a year) - Gabby and Hezi Leibovich.
Scoopon remained independently owned until May 2011 when media and gambling tycoon James Packer's Consolidated Press Holdings, Seek co-founder Andrew Bassat and the American hedge fund Tiger Global invested $80 million dollars into Catch of the Day and it's Scoopon subsidiary. The deal valued that company at $200 million and left Gabby and Hezi Leibovich with a controlling share in the business.
When Scoopon launched in April 2010, the Leibovich brothers already had a sizable database of 400,000 members to market to from their other ventures.
Scoopon has been involved in a stoush with US online coupon pioneers Groupon over the use of the groupon.com.au domain name, "Groupon" business name and trademark. Despite Groupon's best efforts they have so far failed to secure the name in Australia, and as such are trading under the name Star Deals in Australia.
Scoopon's free iPhone recently became the No. 1 downloaded app for Australia in the lifestyle category, beating Facebook, eBay and realestate.com.au.